Recently announcing the decision to launch our first ever SCALEO Green PC to the consumer market by autumn this year, Fujitsu became the first IT-vendor to offer a complete range of environmentally conscious products, for the datacenter, the office, to on the move and at home. From our Dynamic Data Center approach, PRIMERGY servers, the LIFEBOOK professional notebook, to our ESPRIMO professional PCs, we have integrated environmental technologies across our entire product offering. In completing the green product line-up, this exemplifies the spirit of environmental innovation and sense of responsibility that sit at the heart of the Fujitsu business. The launch of a mainstream green consumer PC will mark a new milestone in our long history of environmental care and design. Indeed, it was almost twenty years ago, in 1988, that we began the take-back and recycling of old IT equipment at our Paderborn site in Germany. Four years later we had developed the first set of internal guidelines for environmental product design, and by 1993 we had developed, and brought to market, the first Green PC in the form of the PCD-4LsI; one of many industry environmental firsts that were to follow. To this day Fujitsu continues building upon this strong history of environmental responsibility. We constantly seek to balance economy with ecology pioneering the integration of environmental concerns throughout the entire lifecycle of our products and business. Our vision and approach is exemplified in our 'We make sure' brand promised delivered upon by the unique 'sense of responsibility' that characterizes the Fujitsu business. He holds PhD in Macroeconomics and Finance from Trinity College, Dublin, MA in Economics from Johns Hopkins University and MA in Pure Mathematics from the University of California, Los Angeles. Constantin is an Honorary Fellow of the Copenhagen Institute, Fellow of the Pharmaceutical Economics and Policy Council, Member of the Academy of Political Science, the American Economic Association, the American Finance Association, Member of the Editorial Board of five international academic journals and a Member of the Executive Panel of the McKinsey & Co. Dr. Gurdgiev’s academic research focuses on theoretical models of habit formation, taxation and international finance. His contributions to academic literature range from analysis of international debt markets to financial economics and theoretical macroeconomics. He is currently working on academic books in the areas of international debt and development, finance, international trade in services and economics of the property rights. If concern for the environment and a sense of responsibility lay at the heart of our environmental achievements some twenty years ago, then today these ideals have even greater resonance for our business. Rapidly rising energy costs and heightened awareness are driving business and consumer demand for environmentally friendly conscious IT products and solutions. Consider that IT-equipment worldwide is responsible for 2% of CO2 emissions, corresponding to the same amount of CO2 emitted by global air travel, and the growing need for Green IT becomes evident . Worldwide power requirements for data centers are rapidly growing and have now reached such levels that this can no longer be ignored. Power is emerging as an ever larger cost factor in terms of overall operating costs. It is vital that companies implement effective measures in order to sustainably improve energy efficiency in data centers. Environmental issues are increasingly becoming a core element within all IT purchasing decisions, a recent study indicating that some 50% of consumers have chosen a product over another because of its environment-friendly packaging, ingredients, or advertising in the last two years . This changing marketplace has presented Fujitsu with a compelling business case to develop and expand its range of environmentally conscious products. Today our strategic focus and approach is underpinned by the view that environmental responsibility is compatible with improved business performance. As environmental awareness grows, so too will demand for environmentally responsible products. In fact the success of our Green business PC range was built upon the foresight that the business community would increasingly demand environmentally conscious IT products. Green PCs now make up some 75% of all our professional PCs sold. At Fujitsu 'Green' means more than just products alone. Environmental responsibility is about the services and processes that reduce the impacts of products. It also means a lot more than complying with the minimum legal requirements. We seek to go beyond basic minimum compliance, and always have done. From Dynamic Data Center solutions, holistic concepts for 'green infrastructures' to save energy, mobile solutions to reduce the need for travel, and also services that enable green IT by reducing complexity and improving processes, we think of it as improving our business, for a better planet. That is why we adopt a product lifecycle approach in the management of our environmental responsibilities. This strategic approach carefully considers environmental impacts at every stage of the product lifecycle, from design, manufacture, use, right though to end-of-life recycling. It is an approach which avoids environmental tokenism and one that considers both the impacts of our operations as a business, as well as those of our products.